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	<title>Gonzo Strategies &#124; Marketing Solutions for Fort Worth Small Business</title>
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	<description>Beyond the Box Marketing for a Boxed in World</description>
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		<title>Logo Design and Branding:  RETRO</title>
		<link>http://www.gonzostrategies.com/portfolio/logo-design-and-branding-retro/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=logo-design-and-branding-retro</link>
		<comments>http://www.gonzostrategies.com/portfolio/logo-design-and-branding-retro/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 23:33:41 +0000</pubDate>
		<dc:creator>Gerry Rubendall</dc:creator>
				<category><![CDATA[Logo Design & Branding]]></category>
		<category><![CDATA[Portfolio]]></category>
		<category><![CDATA[brand strategy]]></category>
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		<guid isPermaLink="false">http://www.gonzostrategies.com/?p=1778</guid>
		<description><![CDATA[Traditionally the Burleson Chamber of Commerce annual gala celebrates a different city each year. However, 2012 marks the City of Burleson’s centennial celebration. So rather than celebrating a place, the 2012 Burleson Chamber Gala is celebrating a time – specifically 100 years worth of time. The Burleson Chamber contacted Gonzo Strategies to take on the [...]]]></description>
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		<title>Logo Design and Branding:  Burleson Wine Crawl</title>
		<link>http://www.gonzostrategies.com/portfolio/1772/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=1772</link>
		<comments>http://www.gonzostrategies.com/portfolio/1772/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 21:06:43 +0000</pubDate>
		<dc:creator>Gerry Rubendall</dc:creator>
				<category><![CDATA[Logo Design & Branding]]></category>
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		<guid isPermaLink="false">http://www.gonzostrategies.com/?p=1772</guid>
		<description><![CDATA[The Old Town Burleson Wine Crawl is an event started in Burleson, TX in 2011 by Reis Event Management and The Ritz Salon and Spa. The purpose of the Wine Crawl was to promote local businesses in the Old Town Burleson area prior to the holiday shopping season. Retail businesses had exhibits and ran special [...]]]></description>
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		<title>Website Development:  The Ritz Salon and Spa</title>
		<link>http://www.gonzostrategies.com/portfolio/website-development-the-ritz-salon-and-spa/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=website-development-the-ritz-salon-and-spa</link>
		<comments>http://www.gonzostrategies.com/portfolio/website-development-the-ritz-salon-and-spa/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 17:59:44 +0000</pubDate>
		<dc:creator>Gerry Rubendall</dc:creator>
				<category><![CDATA[Portfolio]]></category>
		<category><![CDATA[Website Content]]></category>
		<category><![CDATA[Wordpress Website Design]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing message]]></category>
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		<category><![CDATA[wordpress website design]]></category>

		<guid isPermaLink="false">http://www.gonzostrategies.com/?p=1756</guid>
		<description><![CDATA[The Ritz Salon and Spa is an upscale salon and spa in Burleson, TX. In addition to the standard services you would expect to find in a salon; The Ritz also has massage therapists, chiropractors, acupuncturists, and more on site. Also located inside The Ritz is The Glitz, a boutique targeting women who want to [...]]]></description>
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		<title>Website Development:  Dodge Legal Group</title>
		<link>http://www.gonzostrategies.com/portfolio/website-development-dodge-legal-group/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=website-development-dodge-legal-group</link>
		<comments>http://www.gonzostrategies.com/portfolio/website-development-dodge-legal-group/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 17:24:51 +0000</pubDate>
		<dc:creator>Gerry Rubendall</dc:creator>
				<category><![CDATA[Portfolio]]></category>
		<category><![CDATA[Website Content]]></category>
		<category><![CDATA[Wordpress Website Design]]></category>
		<category><![CDATA[branding]]></category>
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		<category><![CDATA[marketing message]]></category>
		<category><![CDATA[website content]]></category>
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		<category><![CDATA[website strategy]]></category>
		<category><![CDATA[wordpress website design]]></category>

		<guid isPermaLink="false">http://www.gonzostrategies.com/?p=1746</guid>
		<description><![CDATA[Dodge Legal Group is law firm with offices in Dallas and Fort Worth, TX, focusing primarily on business and employment law. While Dodge Legal has had a web presence for several years, their old site had become dated. The platform it was built on lacked modern website design elements we’ve come to expect in today’s [...]]]></description>
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		<title>Website Development:  The Mindset Matters</title>
		<link>http://www.gonzostrategies.com/portfolio/website-development-the-mindset-matters/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=website-development-the-mindset-matters</link>
		<comments>http://www.gonzostrategies.com/portfolio/website-development-the-mindset-matters/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 17:06:47 +0000</pubDate>
		<dc:creator>Gerry Rubendall</dc:creator>
				<category><![CDATA[Portfolio]]></category>
		<category><![CDATA[Website Content]]></category>
		<category><![CDATA[Wordpress Website Design]]></category>
		<category><![CDATA[messaging]]></category>
		<category><![CDATA[website content]]></category>
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		<category><![CDATA[website strategy]]></category>
		<category><![CDATA[wordpress website design]]></category>

		<guid isPermaLink="false">http://www.gonzostrategies.com/?p=1741</guid>
		<description><![CDATA[The Mindset Matters is a non-profit organization in Fort Worth, TX; dedicated to promoting credit education and financial literacy among children and adults. They do this through workshops, coaching, and community outreach. One of the key elements necessary for The Mindset Matters to fulfill their mission is a website that can act as a central [...]]]></description>
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		<title>Website Development:  Teresa Nelson Speaks</title>
		<link>http://www.gonzostrategies.com/portfolio/website-development-teresa-nelson-speaks/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=website-development-teresa-nelson-speaks</link>
		<comments>http://www.gonzostrategies.com/portfolio/website-development-teresa-nelson-speaks/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 15:03:54 +0000</pubDate>
		<dc:creator>Gerry Rubendall</dc:creator>
				<category><![CDATA[Portfolio]]></category>
		<category><![CDATA[Website Content]]></category>
		<category><![CDATA[Wordpress Website Design]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing collateral materials]]></category>
		<category><![CDATA[marketing materials]]></category>
		<category><![CDATA[website content]]></category>
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		<category><![CDATA[website strategy]]></category>
		<category><![CDATA[wordpress website design]]></category>

		<guid isPermaLink="false">http://www.gonzostrategies.com/?p=1717</guid>
		<description><![CDATA[Teresa Nelson Speaks is an offshoot of Teresa Nelson’s primary business, Teresa’s Treasures. Gonzo Strategies recently did a branding strategy and logo design to launch Teresa’s speaking business. The next step was to develop a WordPress website for Teresa to give details about the types of topics she presents that would appeal to the audience [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Branding Essentials:  Understanding Pixels</title>
		<link>http://www.gonzostrategies.com/branding/branding-essentials-understanding-pixels/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=branding-essentials-understanding-pixels</link>
		<comments>http://www.gonzostrategies.com/branding/branding-essentials-understanding-pixels/#comments</comments>
		<pubDate>Fri, 09 Dec 2011 17:38:54 +0000</pubDate>
		<dc:creator>Gerry Rubendall</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[logo design]]></category>
		<category><![CDATA[marketing collateral materials]]></category>
		<category><![CDATA[marketing materials]]></category>

		<guid isPermaLink="false">http://www.gonzostrategies.com/?p=1711</guid>
		<description><![CDATA[Last time I talked about the different types of electronic artwork and the differences between pixels and vectors. Since I spent most of my last post discussing the importance of vectors I thought it fair to give pixels equal time. When it comes to using images and logos to support your company&#8217;s branding, it&#8217;s important [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Branding Essentials:  Why You Need to Know About Vectors</title>
		<link>http://www.gonzostrategies.com/branding/branding-and-vector-art/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=branding-and-vector-art</link>
		<comments>http://www.gonzostrategies.com/branding/branding-and-vector-art/#comments</comments>
		<pubDate>Thu, 17 Nov 2011 19:49:24 +0000</pubDate>
		<dc:creator>Gerry Rubendall</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[electronic artwork]]></category>
		<category><![CDATA[identity package]]></category>
		<category><![CDATA[logo design]]></category>
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		<category><![CDATA[marketing materials]]></category>
		<category><![CDATA[promotional products]]></category>

		<guid isPermaLink="false">http://www.gonzostrategies.com/?p=1689</guid>
		<description><![CDATA[“When it comes to branding, Vectors make the world go ‘round” Recently I was working on setting up a promotional product for one of my clients that needed to include logos and branding from a variety of businesses in the Fort Worth area.  When I asked for vector art, what I got was everything but [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The 3 Letters You Need To Know To Market Your Business</title>
		<link>http://www.gonzostrategies.com/branding/the-3-letters-you-need-to-know-to-market-your-business/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-3-letters-you-need-to-know-to-market-your-business</link>
		<comments>http://www.gonzostrategies.com/branding/the-3-letters-you-need-to-know-to-market-your-business/#comments</comments>
		<pubDate>Wed, 19 Oct 2011 19:03:08 +0000</pubDate>
		<dc:creator>Gerry</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[messaging]]></category>
		<category><![CDATA[small business marketing]]></category>
		<category><![CDATA[unique selling position]]></category>
		<category><![CDATA[USP]]></category>

		<guid isPermaLink="false">http://www.gonzostrategies.com/?p=1590</guid>
		<description><![CDATA[Ages ago when I was teaching a class on marketing for small businesses and start-ups one of the students asked a question that still makes me chuckle.  He said, “Can’t you just tell me what works and I’ll do that.”  If I had the universal answer to that question I could retire. The short answer [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>&#8220;Me Too&#8221; Is a Dangerous Marketing Strategy</title>
		<link>http://www.gonzostrategies.com/branding/me-too-is-a-dangerous-marketing-strategy/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=me-too-is-a-dangerous-marketing-strategy</link>
		<comments>http://www.gonzostrategies.com/branding/me-too-is-a-dangerous-marketing-strategy/#comments</comments>
		<pubDate>Mon, 17 Oct 2011 20:39:21 +0000</pubDate>
		<dc:creator>Gerry</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing concepts]]></category>
		<category><![CDATA[marketing message]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[messaging]]></category>
		<category><![CDATA[small business marketing]]></category>

		<guid isPermaLink="false">http://www.gonzostrategies.com/?p=1584</guid>
		<description><![CDATA[As someone who eats, sleeps, and breathes marketing; there&#8217;s a common tactic I see that just makes me cringe.  I don&#8217;t cringe because it&#8217;s offensive or tasteless.  I cringe because I know the business using it is on a dangerous path. The tactic I&#8217;m talking about is one I call &#8220;me too marketing&#8221;.  Me too [...]]]></description>
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